What is a Maven?

The word Maven comes from the Yiddish, and it means one who accumulates knowledge…these are the people who keep the marketplace honest.

The critical thing about Mavens, though, is that they aren’t just passive collectors of information.

What sets them apart is that once they figure out how to get that deal, they want to tell you about it too.

— Malcom Gladwell, The Tipping Point

Welcome! Just as the definition above states, the E-marketing Maven certainly is not just a passive collector of information, she loves to share her knowledge of how to to use your website as a low-cost, high-impact marketing machine for your small local business! Subscribe to the blog to get great information and advice on cutting-edge marketing strategies that can help you reduce your marketing costs while increasing your profits!


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